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The B2B Buyer’s Journey and B2B Marketing - Mark Donnigan Virtual CMO

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B2B marketing has the unique challenge of often dealing with long and complex sales cycles. These can be caused by a variety of factors, such as the need for multiple decision makers, the high value of the products or services being sold, and the need for thorough research and https://startupconsultantmarketin88764.blogsidea.com/22673972/grappling-with-today-s-b2b-buyer-s-journey-is-key-to-winning-in-marketing-for-b2b-mark-donnigan-interview-virtual-cmo

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