Have a look at posts from other trade shows to find out what will get many likes and consumer engagement. You want to make a big enough perception that your booth will likely be noticed by people who can’t show up at the show but have social media marketing. https://devinhifcx.dailyhitblog.com/40860255/how-much-you-need-to-expect-you-ll-pay-for-a-good-trade-show-booth-design