Logo digitizing is the process of converting a regular image or logo into a digital embroidery file that embroidery machines can read. Unlike simple image conversion (like changing a JPEG to a PNG), digitizing requires an understanding of stitches, thread types, and machine capabilities. It’s an art and science that ensures a logo looks great when stitched onto fabric. https://theomnibuzz.com/power-of-logo-digitizing-bridging-design-and-stitch